Commercial vehicle player Ashok Leyland has signed a Memorandum of Understanding (MoU), with Cholamandalam Investment and Finance Company Limited (Chola), for a strategic tie-up on vehicle financing, for a period of two years.
This MoU will equip both, Ashok Leyland and Chola, to reach out to a diverse set of customers with customised financial solution. Combined strength of both brands will help reach out to customers in need of financial assistance, across India, where either brand has a presence.
Ashok Leyland, is the first manufacturer in India to be ready with the complete range of BS6 vehicles which have been developed specifically for Indian conditions and this tie-up will further help customers to own and derive the benefits of Ashok Leyland’s industry-first and industry leading technologies.
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